Alternatives to Silicones

Alternatives to Silicones – A Tool Box for Practical Ingredient Selection This presentation aims to be used as a conversation starter with customers who want to formulate product without silicone but would like to achieve elegant texture and sensory attributes in their products. We should be neutral on silicone. But from the marketing perspective, there is noticeable demand in the market for formulating product without silicone, and this phenomenon keeps growing for years. Market analysis and dynamic is included in this presentation followed with Croda’s product recommendation; emollients, emulsifier systems, hair conditioning technologies and hair care actives. Over 30 products are recommended, please select the product that your customer may be interested in!